We conduct detailed research and analysis on the functionality and services provided by product providers via their e-commerce propositions in different product areas.  Providers complete online surveys and their responses are then analysed in various ways to produce ratings and reports. Free text areas are avoided wherever possible as these inhibit the ability to score responses.  The responses are then analysed in various ways to produce ratings and reports.

A scoring matrix is applied to all responses in order to identify the extent to which insurers have met the requirements agreed with advisers.  From the percentage scores achieved by insurers we allocate ratings.

As a result of our research, we are able to generate the following  reports:

Market Analysis report providing extensive adviser feedback and tables collating the responses from all surveys received

NEW Competitor & Priorities report comprising the full Market Analysis report, the Top 5 Recommendations & Gap Analysis plus Direct Competitor Analysis for the Top 5 areas

Direct Competitor Analysis report provides a graphical representation of how your proposition has performed in each section of our research against four competitor companies (which are nominated by you)

Proposition & Gap Analysis identifies your proposition's weak points, prioritising the need to address these and identifying the Top 5 areas which should be resolved to ensure that you remain competitive in the marketplace.  

                    Example report (dummy) available on request